P&J Group announced to cancel the sponsorship of the movie ‘Snowdrop’ starring BLACKPINK’s Jisoo and actor Jung Hae In due to the controversy of distorting history.
On December 20th, P&J Corporation announced the cancellation of sponsorship for the movie ‘Snowdrop’.
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Representative Jung said, “We invested without knowing the details of the plot thinking it would have a good advertising effect. I did not think I should investigate further after being reassured by the staff of the drama saying problematic scenes have been edited out to pass the broadcasting standards.”
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He continued, “After learning more about the issue we have now requested to take our sponsorship off and they have confirmed to take our name out from the third episode.”
