Miima Mask and 11STREET hit record sales after restoring Kim Seon Ho’s commercials.
On November 13, the 11STREET brand is attracting a lot of attention when achieving sales of 200 billion KRW (170 million USD) in one day through ”2021 11th Festival”. This is a surprising result when people used to boycott this platform because it featured Kim Seon Ho .
Similar to 11STREET, the Miima Mask brand also announced record sales on the ‘2021 11th Festival’ day. When the net revenue from the sale of antibacterial masks skyrocketed more than usual by nearly 60%.
Miima Mask is the leading antibacterial mask brand in Korea in the past year.
previously, 11STREET and Miima Mask removed all advertising content featuring Kim Seon Ho after the actor got into a controversy surrounding his private life. However, both of these rings for Kim Seon Ho’s advertisement were re-posted after some details related to the scandal of Kim Seon Ho and his ex-girlfriend were jealous.